
Meet Brandon, the Cavalier™
Also known as Brando and Brennan, abbreviated to "B" for your local barista.
I’m the Creative Strategy Director & Writer on your MarComm team.
I’ve discovered a niche within MarComm, integrating multi-disciplinary teams and designing human-centric experiences.
Through a decade of honest work, founders and executives think of me when they need elegant solutions to complex problems.
A-day-in-the-life looks like…
Research: Analyzing the market to elevate positioning and offerings.
Strategy: Partnering with executives to strategy with goals and budgets.
Direction: Developing cross-disciplinary creative briefs and facilitating workshops.
Production: Building brands, campaigns, experiences and products.
Enablement: Empowering sales and clients with thoughtful tools and experiences.
Evolution: Implementing AI-powered workflows for depth, efficiency and scale.
Growth: Curating and guiding teams of culturally-aligned employees and partners.
Leaders call me to write damn-good copy, refining the identifiable voice of their business, executives and partners.
I’ve always felt at-home within lifestyle, finance, technology and health—collaborating with good people who make good things that not only last, but compound with time.
Currently with BNY (The Bank of New York, 1784) and as an alumnus of brands like Google, J.Crew and Toyota—I offer a holistic perspective regarding how brands, agencies, publications and Big Tech work together to make the world of commerce go ‘round.
When you feel strategist-and-writer’s block setting in…
Wondering what I’m up to at BNY?
Strategic writing on the MarComm team, of course.
BNY, formally known as the The Bank of New York Mellon, was established in 1784 by Founding Father, Alexander Hamilton, as a precursor to the U.S. government and financial system.